William Gurstelle writes books, lectures, and provides professional engineering services (in states in which he is licensed.) He graduated from the University of Wisconsin's College of Engineering and then obtained a graduate degree in business from the University of Minnesota. He has 25 years of technology and industry experience.

He is a best selling author and inveterate tinkerer whose popular books capture the spirit of fun and excitement that permeates the world of personal science and technology. As a presenter, his speeches colorfully describe the creativity, innovation, and camaraderie that transforms plain science into radical, technological self expression.

The more people have fun in what they do, the more successful they will be. Bill’s goal is to convey the creativity, innovation, and teamwork that have combined in fantastic ways to produce the most interesting machines on earth.

His experience as an engineer and writer provides the audience with an understanding of what personal and radical technology means and how it relates to everyone’s job in an organization.

Bill's books and experience cover some of the most extreme and interesting technology on earth, but its technology of a personal, individual sort. From wood hewn catapults to vegetable firing air cannons; from insanely powerful warrior robots to stratosphere seeking high flying amateur rockets; from ultra high voltage backyard experimentation to just about anything you can imagine, Bill's books and experience take you there.

From his work and writing he has developed powerful strategies for increasing creativity and finding new ways of innovation. His writing has attracted the attention of the press including The New York Times, USA Today, Science News, Tech TV, National Public Radio, Tech Nation, Radio Canada, CNN-FN, Discover Magazine, FHM Magazine, and many others.